Monday, September 15, 2008

Football 2008 - Spirit Bumper



The 2008 Purdue football season is in full swing and we got the opportunity to create a lot of new graphics for the season. Most of the grahics we create are sponsored elements. This video is what is sold as a spirit bumper. All it consists of is the sponsor logo and some fire up text. In the past all of this stuff was created out of house for us to roll on the LED boards, but this year they came to us to make everything in house. I wanted to do something a little more interesting than the typical one of these which usually is just the logo on some bad background with plain text. I didn't have a lot of time to create these (just a few hours) so I tried to make them as interesting as possible in the amount of time I had. The main thing I changed from what typically is done was to add a motion reveal for the intro. The video below is what I came up with.



Due to the lack of time I purchased the light images online. I composited the rest of the shot together with the text and logo in After Effects. The background was created with a black solid and a couple of lights with the Trapcode Lux filter applied to them to make them volumetric. I added a stock video of the steam to add some motion. The logo and text I animated in After Effects in 3D space. The text has a glow filter on it. I used another layer of text behind it to create the dark rays in the light by applying Trapcode Shine and changing the color to black. I then changed the layer type to multiply to have it blend with the background. There is a separate light on the logo and text to illuminate it accordingly.

Enjoy.

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